Author Profile

Tranlin, Inc. (A)

Mead, Jenny; Freeman, R. Edward; Wu, Yi; Douthit, Jill

E-0400 | Published September 03, 2015 | 8 pages. Case

Collection: Darden School of Business

In June 2014, China-based Tranlin, Inc., announced a historic $2 billion investment over the next five years to build and operate the company's first advanced manufacturing facility in the United Stat... Read More

Tranlin, Inc. (B)

Mead, Jenny; Freeman, R. Edward; Wu, Yi; Douthit, Jill; Manno, Carlo

E-0401 | Published September 03, 2015 | 3 pages. Case

Collection: Darden School of Business

Tranlin's technology and its business model offered a very promising future for its various stakeholders. In its initiative stage, communication with stakeholders was crucial in order for them to unde... Read More