Author Profile
Zuffoletti, Jim
The Lemonade Principle
ENT-0244 | Published June 12, 2026 | 9 Pages Technical Note
Collection: Darden School of Business
Inexperienced entrepreneurs and managers in large corporations often treat surprises as failures of prediction or deviations from plan that must be corrected, absorbed, or—even worse—ignored. Effectua... Read More
Good-to-Go Effectual Entrepreneurship: Educator's Guide
ENT-0245 | Published June 12, 2026 | 2 Pages Technical Note
Collection: Darden School of Business
Please note that this guide is for faculty/instructor use only. It is not for use by students. This guide provides an introduction to the videos, cases, and readings in the “Good-to-Go Effectual Entr... Read More
Doing Without the Middleman: A Primer on Funding for Entrepreneurs
Sarasvathy, Saras D.; Zuffoletti, Jim
ENT-0235 | Published January 07, 2025 | 8 pages. Technical Note
Collection: Darden School of Business
It’s widely believed that entrepreneurs need formal funding to start a venture, but that’s not always the case. In fact, the majority of companies that go public don’t raise any venture capital at all... Read More